As an Austin based, retained executive search firm, I recently did some serious new thinking about why a potential client would consider using Salvatore Balistreri Executive Search Consulting.
Another way to think about this is what would be my elevator speech if I was on the 30th floor of the Frost Tower in Austin on the way down with a company CEO about why he/she should use my firm?
This would be my answer:
- High Integrity
- Outstanding, proven recruiting process
- Boutique firm flexibility but bring Top 5 search firm background
- Impeccable follow-up
- Strong industry network
- Value-added pricing model with zero administrative fees
- One-year guarantee on higher level positions
- Minimal blockage
- Great “ear” for matching company culture with candidate
- Business savvy to close the deal with candidates
Today we are all attempting to perfect our Social Media marketing strategy including tweets, FB posts, Linked In posts, etc. My gut tells me that this is all well and good but there is nothing that beats a simple, candid, honest pitch that answers the question, “why my firm?”
Answer this question with conviction and you are on your way.
