As an executive search firm, our company is known for building long term relationships with both clients and candidates.
Executive search professionals and HR professionals know that keeping the candidate up to date with timely communications is vital to building that relationship. They will feel plugged into the process and feel like they will not be surprised by any outcome. Communication with the candidate during various stages of the search builds trust and a feeling of comfort and confidence with each other. You must keep great candidates “warm” during the sometimes lengthy search process as they are also looking at other opportunities.
In a recent executive search we recently worked on, I started using texting to give candidates a sense of status. Of course, phone calls and emails are still part of our communication strategy. The interesting thing that I observed was that texting added to a candidate’s sense of being fully plugged into the process. It was like we were taking the business relationship to the next level as they felt completely in the loop with phone calls, emails and now timely texting updates.
Texting can elevate your communication strategy with candidates. Add it to your existing methods as it takes the business relationship to the next level.
Whether a candidate or client, no one wants to be surprised.
