Selling the location

Business leaders sometimes forget about selling the location of the job opportunity or don’t take the time to do that.

This week’s recruiting activities brought this squarely in mind for me.

We had an excellent, top executive fly down from another state to Austin for an interview. I took the lead to pick up the candidate at the Austin airport. We took the time for a short tour to give him a sense of our beautiful downtown, the corporate flagship Whole Foods store (trust me, grocery store on steroids) and a walk up 100 steps to see the beautiful hill country view from Mt. Bonnell.

The executive had never been to Austin before and he was very impressed. He was surprised that Austin was so green and hilly. He also was going to tell his spouse about the wonderful Whole Foods flagship store in Austin.

It does not take much time to make an impact on the candidate about your local city. We took a total of 2 hours for the brief tour. This morning the job offer was accepted by this excellent candidate who was not only impressed with the job challenges and organization, but also with Austin.

Selling your job location (no matter where you work) pays dividends and is part of the selling the entire job opportunity that is often overlooked. Take the time to do this.

2017-07-15T02:06:09-05:00By sbalistreri|Uncategorized|

“As a search committee member, we selected Sal's firm to help us with a key CEO search. They made the process painless both for the candidates and our search committee. We made the right choice and Sal's team delivered.”

Michael Bennett, Head of the APRO Search Committee, APRO Search Committee

“Sal specializes in executive search and has delivered some outstanding results for Silvercar. He has assembled a great team and they conduct searches the way it should be done – from scratch! He understands the importance of not only finding the right skill set, but also finding the right cultural match. He does his homework before he starts and does it well. Sal has jumped through hoops for me and delivered great results. He provides personalized service from start to finish and won’t stop until you are satisfied. I highly recommend that you consider Sal and his team for your next search.”

Kay Stroman, Former Chief Administrative Officer, Silvercar

“Sal was definitely a huge asset in our recruiting efforts. He spent a lot of time getting to know our culture and understanding the values that were essential to the makeup of of our team. Sal is a great partner and I certainly recommend him and his firm to anyone looking to recruit a great team. You will not be disappointed!”

Craig Taylor, Former CEO, Cirrus Systems

“Sal clearly understands the culture of the client and clearly understands the REAL person behind the candidate. This allows him to best match clients and candidates because he sees beyond their words and understands their real talents and value systems. Sal also has the ability to present a candidate because he is committed to her/him and their talents and values they could bring to the job. He is even MORE committed to the client’s analysis of the candidate so that he learns from any rejection of a candidate in order to fine-tune the search for the next better candidate.”

Vickey Thayer Kleinsmith, Former Vice President Human Resources, Lozier Corporation

“I appreciate the fact that Sal takes not only the job requirements into account, but he also considers culture and “fit”. These are rare and valuable traits for a recruiter and that is one of the many reasons that we love working with Sal.”

Debbie Mitchell, President/CEO, Velocity Credit Union

“Sal is able to communicate our company culture and organic growth strategy and along with his high level of responsiveness, is a great partner to work with.”

Karen Ganzlin, Former Chief Human Resources Officer, TD Ameritrade

"Sal and his team are awesome partners in our success. His team has taken the time to become part of our team so that they understand the "fit" component of our hiring process that includes the mission, vision and values and most importantly, our culture."

Scotte Hudsmith, Chairman & CEO , Specialized Dental Partners

“Consider Sal if you need a recruiter for key management positions and C-Level searches. Sal is very focused on finding the right person for the right position. He produces solid candidates across a variety of industries and will personally work with his clients to help them achieve success in hiring. He is a seasoned expert, well networked and very responsive.”

Kurt Halvorson, President, Imprimis, LLC

“Sal and his team offered a great process with a very good long term result for Lozier. It was a process made easy for our team to meet all the candidates in a short period of time and come to a conclusion.”

Sheri Andrews, Co-Chair, Lozier Corporation

“Sal is one of those rare business executives who truly believes in the power of ‘doing well by doing good.’ He is generous to a fault with his time and his network. He spends his professional capital to help others in his community with no eye towards personal gain.”

Cat Nawawi, President, The Highland Group

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